Products

Avid

Avid

From the most prestigious, award-winning film and television productions, to music and movies made at home, Avid creates the technology to make the most listened to, most watched and most loved media in the world.

Avid Everywhere is a vision that emerged from the need to address the requirements of the media industry, of bringing the community easier and more efficient ways of working, particularly in the cloud. From this vision transpired MediaCentral | Cloud UX – the industries’ most comprehensive platform for media workflow, combining post-production, news, sports and asset management on a central platform.

VIDEO POST PRODUCTION

MediaCentral provides a unified news and media production workflow platform. Advanced AI capabilities, enable collaboration from any location, accelerating content turnaround. MediaCentral streamlines the entire production workflow, so dispersed teams can produce higher-quality content faster, deliver to more outlets and devices, and maximize media value.


BROADCAST GRAPHICS

Set yourself apart from the rest with Avid graphics solutions and keep audiences engaged with striking visual storytelling, stunning imagery and enhancements. Integrated throughout MediaCentral, Avid broadcast graphics solutions give graphic artists, writers, editors and producers the ability to access and embed graphics elements for more a succinct and visually appealing story and workflow efficiency.

ENTERPRISE MEDIA MANAGEMENT

The requirements for ubiquitous content and the need to keep producing it is constantly expanding. Avid’s enterprise media management tools allow you to store, manage and deliver content freely, giving you more time to take on new opportunities while making the most of existing content. All of this is achievable with the assurance of security. 

NEWS PRODUCTION

Whether for local news bureaus or enterprise-level news networks, MediaCentral offers an end-to-end, fully integrated solution that sees projects all the way through to delivery. The entire workflow is on one platform, from information gathering to live broadcast.

AUDIO POST PRODUCTION

You can compose, record, edit and mix music and audio with industry standard software and save time in doing so, by streamlining your creative workflow with Pro Tools. From MIDI editing enhancements and retrospective MIDI recording, to track presets that allow you to save your favourite effects chains and instrument sounds, Pro Tools provides the means to keep the creativity continuously flowing.

Pro Tools

makes music creation fast and fluid, providing a complete set of tools to create, record, edit, and mix audio. Get inspired and start making music with a massive collection of plugins, instruments, and sounds. Tackle your most ambitious visions with proven features that power you through the most demanding projects.

SPORTS PRODUCTION

Keep spectators on the edge of their seat, no matter where they watch with MediaCentral | Production Management and Maestro | Live providing the latest technology in real-time graphics and video playout.